Enjoy this interview series recorded live on the show floor of the first-ever Hall of Flowers – NYC. We partnered with Respect My Region to showcase the operators and leaders shaping New York’s cannabis landscape and beyond. Catch the highlights below and watch the full episode.
Episode Highlights & Insights
Guest: Dakotah Zaskey – Marketing Director of all:hours
Recorded: Live at Hall of Flowers New York, 2025
What You’ll Learn in a Few Minutes
1) Terpene-forward product design from a marketer’s seat
all:hours’ Marketing Director Dakotah Zaskey digs into how the team prioritizes aroma, flavor, and repeatable experience when building SKUs. The message for buyers: products win when the terpene story is simple to explain at the counter and consistent in the cart, jar, or pack.
2) Packaging and positioning that move in New York
NYC shelves are crowded. Dakotah highlights clear claims, fast-read packaging, and tight SKU architecture so budtenders can grab the right product and pitch it in seconds. Keep benefits obvious; reduce decision friction for consumers. (Recorded live at Hall of Flowers NYC.)
3) Turning trade shows into a live product lab
Hall of Flowers condenses months of line reviews into two days. Use the floor to pressure-test price ladders, flavor sets, and form factors with real buyers, then adjust before the next PO cycle. NYC’s debut at Pier 36 (Oct 8–9, 2025) made those conversations efficient and local.
Quick Notes for Operators
- Lead with terpenes + clarity. Make the sensory outcome easy to understand and repeat.
- Right-size the lineup. Prioritize the formats that actually turn; trim the rest.
- Collect objections in the booth. Refine packaging and positioning based on buyer feedback—then follow up within 24–48 hours.
Sponsorship Note
This blog is part of our ongoing content partnership with Respect My Region at Hall of Flowers NYC. We’re here to help amplify the voices of operators on the ground and share practical insights with the wider community.
For hardware questions, sample requests, or an automation-ready fill line consultation, email sales@cannabrand-solutions.com — your trusted authorized CCELL distributor.
About Hall of Flowers NYC
A buyer-driven, industry-only show connecting licensed brands with retailers—now landing in New York City for the first time (Oct 8–9, 2025, Pier 36). If you’re building in NY, it’s the room you want to be in.
Watch More RMR @ Hall of Flowers NYC
Respect My Region is filming a slate of short interviews across the show, spotlighting New York operators and emerging brands. Explore the full playlist as it rolls out on RMR’s channel.
About Canna Brand Solutions
Canna Brand Solutions is an innovative custom packaging supplier and an official CCELL Distributor. We are a wholesale cartridge, battery, and packaging supplier, and more. Our passion to build lasting relationships with our partners motivates us to exceed your expectations, helping you grow your brand in this ever-evolving global industry.
With our deep experience in manufacturing and the cannabis industry, we offer adaptive custom packag