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Canna Brand Solutions: Celebrating 6 Years of Its People and Culture

This October marked Canna Brand Solutions 6th anniversary of service in the industry – Thanks to the people and the culture that we have built together, and especially, the core values that represents the identity of the company. 

CULTURE = VALUES + BEHAVIOR

Values are the integral, underlying philosophies that guide a company and its people. These beliefs are realized and practiced since inception, influencing the way a company or a brand interacts inside and outside of the organization. These values also double as the company’s culture – the fundamental DNA that creates a company’s identity and brand.

Canna Brand Solutions celebrates its 6th year in the industry since its inception in 2015. As quoted by Founder and CEO Daniel Allen, “Our culture is our Brand, and our Brand is our culture.” It is all thanks to the people in CB Solutions and the culture they built together that the organization was able to strive and grow into what it is today.

There are 5 core values that have existed since the CB Solutions’ inception that are practiced and lived through by its people every single day. These values make up the company’s culture, a clear testament of who we are.

COMMITTED – GIVING A DAMN

At Canna Brand Solutions, we are committed to the success of our partners, vendors, and our people. It is when they succeed that we succeed. If one of us is not committed and does not “Give a damn”, it hurts the team. Apart from the company, we are also committed to a happy and healthy future for ourselves, our families, and the society. Ultimately, we are committed to achieving our goals and fulfilling our responsibilities because WE GIVE A DAMN!

COMPASSIONATE – WALK A MILE IN OTHERS’ SHOES

People at Canna Brand Solutions are powered by curiosity. The inherent curiosity empowers empathy and understanding thus, igniting the desire to help with the best of our abilities. Even before we offer any service or solutions, we must first understand the challenges and perspectives of our partners and vendors. “Knowing is by being,” because we sincerely care, and so, we want to help.

COLLABORATIVE – WORKING TOGETHER, ALWAYS

We in Canna Brand Solutions always work together as a team to accomplish our goals. We share our ideas and provide constructive feedbacks to one another. When one of us trips and falls by the finish line, the team is there to support, encourage, motivate, and help them finish. The relationships between all amazing individuals in the company are unique in a way that we work together to solve problems and innovate. “Coming together is a beginning, staying together is progress, and working together is success.” – Henry Ford.

ADAPTIVE – EXECUTING CREATIVE SOLUTIONS

At Canna Brand Solutions, we work to maintain ourselves when plans change in an abrupt manner. As every problem has a solution, we create and execute solutions creatively to achieve our goals. Embracing and seeking continuous improvement is the constant in the company. We challenge the status quo and ask, “How can we do more with the same, or even less?”.  By thinking outside of the box, we take the initiative to define, measure and analyze problems or existing solutions, and improve them further to perfection.

ACCOUNTABLE – OWNING YOUR RESULTS

Always be honest and self-aware. At Canna Brand Solutions, we take responsibility for our actions and reactions. There is no room for pointing fingers and shifting blames. When we fail to achieve our goals and responsibilities, we own those results; When someone is not owning their truths, we tell them, because we care. Respectively, when we overachieve and go above and beyond, we own those results and celebrate with humility.

About Canna Brand Solutions

Canna Brand Solutions is an innovative custom packaging supplier and an official CCELL Distributor. We are a wholesale cartridge, battery, and packaging supplier, and more. Our passion to build lasting relationships with our partners motivates us to exceed your expectations, helping you grow your brand in this ever-evolving global industry.

With our deep experience in manufacturing and the cannabis industry, we offer adaptive custom packaging solutions, in-house design, and industry expertise to Cultivators, Extractors, Operators & Retailers.

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